United States-based cryptocurrency exchange Coinbase has taken a significant step in simplifying cryptocurrency transactions. Starting December 2, Apple Pay has been fully integrated into Coinbase’s Onramp services, enhancing accessibility for users of apps built on this platform.
This integration doesn’t require additional setup by app developers. Users logging into apps powered by Coinbase Onramp can seamlessly access Apple Pay for cryptocurrency transactions, adding convenience and usability.
Apple Pay Meets Crypto
Coinbase’s collaboration with Apple Pay positions it within the growing market of cryptocurrency exchanges leveraging mainstream payment systems. Apple Pay is already supported by other platforms like Binance, MetaMask, and BitPay. However, Coinbase’s initiative could further popularize cryptocurrency adoption in the United States, given its leading market presence.
As shared by crypto enthusiasts on X.com, this development marks a potential tipping point. The ease and familiarity of Apple Pay could attract a broader audience, bridging the gap between traditional finance and digital assets.
Benefits of Apple Pay Integration
Apple Pay’s inclusion offers several benefits:
- Enhanced Accessibility: Apple’s iOS has one of the largest user bases globally, making crypto transactions more accessible.
- Familiarity: Many users are already accustomed to Apple Pay, fostering trust and convenience.
- Fee-Free Transactions: Coinbase enables free USD Coin (USDC) transactions for both on-ramps and off-ramps.
- Global Reach: Access to over 60 fiat currencies and compatibility with more than 20 blockchains.
This move simplifies cryptocurrency interactions for users unfamiliar with blockchain technology, encouraging mainstream adoption of Web3 platforms.
Strategic Shifts in Global Markets
While Coinbase is expanding its Onramp offerings, it has recently reassessed its plans for Turkey, the world’s fourth-largest crypto market by transaction volume. The company announced it would not proceed with its operations there, stating it continues to evaluate its global strategy.
